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This Multi Million Dollar Market place drew 16,832 trade visitors from 55 countries who viewed 329 exhibitors rom 29 countries. 2010 targets 18,000 visitors from 60 countries and 400 companies from 30 countries exhibiing in 600 booths.

Booths on offer are Standard Booths of 9sq. meters (3m x 3m) at USD 2,300 per booth and Open Space (minim. 18 sq. meters) at US$ 250 per sq. meter. BOOKINGS AREON A FIRST-COME- FIRST- SERVED basis. By doing so you would ensure your name in the Trade Fair Catalogue.

The Fair has all kinds of foodand berage products, including organic, fresh, processed, dried, canned and preserved products, food processing machineries and accessories, cookery demonstrations on display. For more details of this great event visit the event's website at;
www.mifb.com.my

 

Event Profile


MIFB 2010 - The 11th Malaysia International Food & Beverage Trade Fair

Serving Up A Multi-Billion Dolar Global Marketplace

 

Date

22 - 24 July 2010


Organisers
  • Kumpulan Utusan
  • Expomal International
Co-Organiser

Mutiara Sigma (M) Sdn Bhd


Supported by

  • Malaysian Agricultural Research and Development Institute (MARDI)
  • Marditech Corporation Sdn Bhd
  • Small & Medium Enterprise International Co-operation Association of Malaysia
  • Food and Foodstuff Association of Ho Chi Minh
  • The Malaysia Selangor and Federal Territory Ku Su Shin Choong Hung Restaurant Association
 
Venue

Putra World Trade Centre (PWTC), Kuala Lumpur


In Collaboration with

Ministry of Agriculture & Agro-based Industry, Malaysia


Approved by

The Global Association of the Exhibition Industry (UFI)

 


Endorsed by

  • Ministry of Health
  • Ministry of Tourism
  • Malaysia External Trade Development Corporation (MATRADE)

*With the endorsement of MIFB 2010 from MATRADE, eligible Malaysian SME, participants may receive 50% reimbursement under the MATRADE Market Development Grant on approved costs.
*terms and conditions apply.


 

Official Trade Portal

Trademal.com


Official Hotel

  • The Legend Hotel
 
Official Media

Utusan Malaysia


Official Magazines

  • Business & Financial Magazine
  • Saji Magazine
EXHIBITORS' PROFILE

  • Beverages
  • Biotech Products
  • Canned Products
  • Chinese Herbs
  • Confectionary, Biscuit & Pastries
  • Convenience Food
  • Cured Meats
  • Dairy Products
 

  • Delicatessen Products
  • Food Ingredients
  • Food Promotional Boards
  • Fresh & Dried Fruits, Vegetable
  • Fresh & Semi-Preserved Seafood
  • Frozen Food
  • Grocery Products
 

  • Halal Food
  • Horticulture
  • Organic Products
  • Preserved Products
  • Professional Organizations
  • Trade Associations & Chambers of Commerce
NO. OF EXHIBITING COMPANIES

2008 : 285 Companies with 390 booths from 25 countries
2009 : 329 Companies with over 507 booths from 29 countries
2010 : 400 Companies with 600 booths (targeted)


2009 EXHIBITING COUNTRIES

Armenia, Bangladesh, Belgium, Chile, China, Czech Republic, India, Indonesia, Iran, Korea, Malaysia, Namibia, New Zealand, Philippines, Poland, Romania, Saudi Arabia, Singapore, South Africa, Sri Lanka, Syria, Taiwan, Tanzania, Thailand, Tunisia, Turkey, United Kingdom, Venezuela and Vietnam


NO. OF TRADE VISITORS

2008 : 13,872 trade visitors from 43 countries and regions
2009 : 16,832 trade visitors from 55 countries and regions
2010 : > 18,000 trade visitors (targeted)


TRADE VISITORS' COUNTRY OF ORIGIN

Algeria, Australia, Bahrain, Bangladesh, Belgium, Botswana, Brunei, China, Egypt, Fiji, France, Germany, Ghana, Hong Kong, India, Indonesia, Iran, Iraq, Italy, Japan, Kenya, Korea, Kuwait, Lebanon, Malawi, Malaysia, Maldives, Mauritius, Namibia, Netherlands, New Zealand, Nigeria, Pakistan, Palestinian Territory, Philippines, Qatar, Romania, Saudi Arabia, Singapore, Slovakia, Sri Lanka, Sweden, Syria, Taiwan, Tanzania, Thailand, Turkey, United Arab Emirates, United Kingdom, United States of America, Venezuela and Vietnam


TYPE OF TRADE VISITORS

  • Manufacturer
  • Importer
  • Exporter
  • Restaurant
  • Wholesaler
 

  • Supermarket
  • Fast Food
  • Bakery
  • Retail
  • Government
 

  • Hospitality
  • Research & Development
  • Policy Makers
  • Academics
CLASSIFICATION OF TRADE VISITORS

  • Director/Owner
  • General Manager
  • Senior Manager
  • Government Agencies
  • Buyer
  • Chef/Cook
  • Consultant
  • Employee
  • Others
EXHIBITION HIGHLIGHTS

  • Authentic Malaysia
  • Asia Agriculture Marketplace 2010
  • Malaysia International Halal Food Hub
  • Malaysia's Best
  • Ministry of Agriculture (China) Showcase
 
  • Wonderful Taste of Taiwan
  • Thailand - Kitchen of the World
  • Teas from the Region
  • World of Fruits, Fruits of the World
  • World Chef Showcase & Health Seminar

3 Days of Interactive Activities

  • One-to-One Business Matching Sessions
  • Business Networking
 
  • Seminars & Workshops
  • Product launches and presentations
SPECIALIZED SECTORS

  • The Bazaar
    Herbs & Spices

  • Hills & Valley
    Tea & Coffee

  • Seas & Straits
    Frozen & Chilled Food

  • Halal Food Hub
 
  • Baker's Street
    Bakery & Confectionary

  • Stars & Spikes
    Fruits & Vegetables

  • Business of Food
    Food Franchise & Clinic

  • Lifestyle Food
    Organic/ Health/ Nutritional Food
HELD CONCURRENTLY

  • FOOD FUTURES 2010
  • The 6th Malaysia International Agro-Bio Business Conference 2010

*Activities are subject to change to ensure the best arrangements for the event. Please look for updates from Expomal International or visit our official website at www.mifb.com.my


BUSINESS MATCHING SESSIONS

2008 : 803 sessions
2009 : 835 sessions


EXHIBITION HOURS

22 - 23 July 2010
10.30am - 6.00pm (Trade Visitors Only)

24 July 2010
10.30am - 5.00pm (Trade Visitors & Public)

 
BUSINESS TRANSACTIONS

2008 : Total Sales of RM105 million
2009 : Total Sales of RM 95 million


ADMISSION

  • Trade Days - Open to professionals, trade and business visitors only
  • FREE - by Invitation and Business Card Registration only
  • Minors (aged 16 & below) will NOT be allowed admission
  • All visitors must be attired in proper business attire. The organizer reserves the right to refuse entry to those deemed inappropriately dressed.
    Bermudas, shorts, sandals and slippers are NOT allowed.
INVESTMENT COST

  • Standard Shell Scheme (3m X 3m)
    RM 7,800 per booth / USD 2,300 per booth

  • Corner Booth (3m x 3m)
    RM 8,300 per booth/ USD 2,450 per booth (minimum booking of two booths)

  • Bare Space (minimum 18sq meter)
    RM 830 per sq meter / USD 250 per sq meter
 
EXHIBITION AREA

11,804 sqm

 

 
 






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2008 Success Story

 

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